Brand Playbook

Get the structure your brand needs, with the flexibility to grow.

The marketplace is competitive and without a strong vision for your brand and a strategy that delivers, it’s too easy to get lost in the shuffle.

M studio’s Brand Strategy Playbook is the choice time and again for organizations looking to create and drive brand identity.


Our immersive and collaborative process bridges the gap between brand concept and strategy, creating the foundation and fluidity to build a strong brand image that influences impactful and profitable sales and marketing efforts.


Why Build Your Brand Platform

See why below

1.

Get a more cohesive vision for your brand.


2.

Create a marketing plan that is inline with your current growth trajectory and can work to support short- and long-term goals.


3.

Speak and appear more inline with the industry trajectory and trends.


4.

Establish a brand image that recruits team members and attracts potential clientele.


Why M studio

The experience you deserve

1.

More than 15 years experience with brand building.


2.

Expertise in assessing and evaluating brands.


3.

Proven Brand Strategy Playbook method that repositions and evolves existing brands so they can successfully relaunch in the marketplace. 


4.

A hands-on executive team that is invested in the project's success, leading the process and working on all deliverables.


The Process

See the journey you will take

Discovery & Immersion


Interviews

Competitive Analysis

Emerging Markets and Industry Trends

Customer and Employee Surveys

Define Target Market

Goals and KPIs


Purpose and Positioning

VERBAL ID:

Name / Tagline

Tone of Voice

Brand Language


VISUAL ID:

Logo System

Color Palette

Typography

Supporting Graphics

Image/Photo Style

Application


BRAND TOUCHPOINTS:

Digital Properties

Social Channels


BRAND EXPERIENCE:

Internal & External

Brand Partnerships

IRL & Virtual Environment

Implementaion


BRAND PLAN:

6-Month Strategic Marketing Plan

Brand Roll-Out Consultation & Communications

Your Customized Brand Playbook


Be energized by the life brought to your new brand! 


AT THE END OF THIS PROCESS, M STUDIO WILL DELIVER A FULLY DEVELOPED BRAND PLAYBOOK THAT INCLUDES:

A new Brand Identity 

Brand Implementation: Brand Experience and Brand Plan

6-Month Marketing Strategy

Consultation & Communications with Branding and Digital Marketing Experts

Interested in scheduling a consultation?

Book a call to discuss your project.